Social Media Scheduler: What It Does and How Blaze Schedules Your Posts

A social media scheduler posts to your accounts on the dates you pick. Blaze also makes the posts, then schedules them to 7 networks from one calendar.
Alan Cassinelli
Alan Cassinelli
,
Marketing Manager
3
min read
Nov 4, 2026

Updated November 4, 2026. Blaze's prices are from blaze.ai/pricing and its features from the Blaze help center on that date.

What is a social media scheduler? A social media scheduler is software that keeps your posts on a calendar and publishes them to your accounts on the dates you pick, so nobody has to post by hand. Blaze is a social media scheduler that also makes the posts: it writes and designs them in your brand, puts them on one calendar, posts them to Instagram, Facebook, LinkedIn, X, TikTok, YouTube Shorts and Google Business Profile, and shows how they did.

What Blaze schedules on each network

NetworkWhat Blaze postsLimits
InstagramPosts, carousels (up to 10 slides), Stories, ReelsBusiness or creator account linked to a Facebook Page; Reels 3 seconds to 15 minutes
FacebookImage and video posts, Stories, to a PageOne Page per workspace
LinkedInImage and video posts to profiles and company PagesVideo up to 500MB; analytics for company Pages only
XImage and video postsVideo 1 to 140 seconds; captions must fit 280 characters when cross-posting
TikTokVideo, posted directlyPhoto carousels not supported yet
YouTubeShortsNo long-form video
Google Business ProfilePosts-

Blaze does not post to Pinterest, Threads, Bluesky or Snapchat.

How scheduling works in Blaze

  • One calendar: month and week views, drag a post to a new day, an Unplanned tab for posts without a date, and Post Now. Grid, list and table views too.
  • A status on every post: draft, autoscheduled, reminder set, or posted.
  • Autopilot: Blaze makes a weekly batch of posts, carousels and videos in your style for you to review before they publish.
  • Campaigns: Starter runs 1 active and 1 upcoming campaign; Growth runs several at once.
  • Cross-posting the same post to several networks, and editing or regenerating several posts at once.
  • Approvals before a post goes out, on the Growth plan.
  • Results: the Insights tab shows highlights for each account over 7 or 30 days, with history up to a year.

Scheduling from Claude, ChatGPT or Codex

With the Blaze MCP server, you can ask Claude, ChatGPT or Codex to make a week of posts and put them on your Blaze calendar. Everything it makes is saved as a draft until it is scheduled or published.

Price and trial

PlanPriceIncludes
Starter$79 a month3 posting accounts, 600 credits a month, 1 user
Growth$149 a month10 posting accounts, 1,500 credits a month, unlimited users, approvals
All-In-One$999 a monthRun by Blaze with a dedicated marketing expert

The free trial is 7 days with no credit card. If your accounts are connected, posts start going out on day 3. There is no free plan. See pricing.

Comparing schedulers

For Blaze next to Buffer, Later, Metricool, Sprout Social, Hootsuite and others, with prices, see the social media scheduler comparison. By network: Instagram, TikTok, LinkedIn, Facebook, YouTube Shorts, X and Google Business Profile.

Questions people ask

Does Blaze have a free plan?

No. It has a 7-day free trial with no credit card.

Can Blaze schedule TikTok photo carousels?

Not yet. Blaze posts videos to TikTok.

How many accounts can I schedule to?

3 posting accounts on Starter and 10 on Growth.

Do I have to make the posts myself?

No. Blaze writes and designs posts, carousels and short videos in your brand. You can also upload your own.

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